The #1 Resiliency Factor... In our new course debuting this fall called, The Resiliency Factor, we discuss the top 5...
Month: July 2020 Articles
Have You Considered Hiring An Aesthetic Intern?
Could you use help in managing your day-to-day business tasks? Summer can be a busy time for any aesthetic...
Stop Selling Products To Your Clients
I’m going to let you in on a little marketing secret. This secret has the potential to grow your sales exponentially....
Should You Add E-Commerce?
In this new era of COVID, you may be wondering if you should add an online shop to your website for retail products....
Have You Considered A Private Label Skincare Line?
Have You Considered A Private Label Skincare Line? Many aesthetic businesses opt to work with private labeling...
Advocating For Mental Health As A Business Leader
Advocating for mental health is no longer optional for today’s business leaders. The mental health of employees is...
HIPAA Compliancy On Instagram
Do you know that Instagram is not HIPAA compliant? Instagram has repeatedly declined any offers of signing a business...
Focusing on Client Retention Vs. Client Acquisition
In a world full of crazy current events, you are likely doing your best to go about normal business operations as much...
Superior Client Experiences Through Customization
World technology leader, Apple, understands the value of customization. Just this year they announced their plan to...
Accountability- The #1 Factor For A Resilient Business
The #1 Resiliency Factor... In our new course debuting this fall called, The Resiliency Factor, we discuss the top 5 Resiliency Factors that catapult certain aesthetic businesses to the top of the field. One of the most important factors we've uncovered is...
Have You Considered Hiring An Aesthetic Intern?
Could you use help in managing your day-to-day business tasks? Summer can be a busy time for any aesthetic business, and I know your answer to that question is most certainly "yes." However, hiring help may seem like an infeasible luxury right now. With so many...
Stop Selling Products To Your Clients
I’m going to let you in on a little marketing secret. This secret has the potential to grow your sales exponentially. Stop selling products to your customers. Wait, wait, before you stop reading, hear me out. When your client comes in for a treatment, they...
Should You Add E-Commerce?
In this new era of COVID, you may be wondering if you should add an online shop to your website for retail products. Today, let's walk through some basic considerations. Pros: Makes it ultra convenient for clients to order from you -- Who doesn’t love...
Have You Considered A Private Label Skincare Line?
Have You Considered A Private Label Skincare Line? Many aesthetic businesses opt to work with private labeling companies so that they can brand and customize a product that is pre-formulated. This can be a beneficial way for an aesthetic business to ensure lower...
Advocating For Mental Health As A Business Leader
Advocating for mental health is no longer optional for today’s business leaders. The mental health of employees is not a new concern for aesthetic business leaders, but it is a mounting one. With the rise of coronavirus, your team member’s feelings of anxiety,...
HIPAA Compliancy On Instagram
Do you know that Instagram is not HIPAA compliant? Instagram has repeatedly declined any offers of signing a business associate agreement (BBA) with covered entities. As a reminder the term "covered entities" encompasses Health Plans, Healthcare Clearinghouses, and...
Focusing on Client Retention Vs. Client Acquisition
In a world full of crazy current events, you are likely doing your best to go about normal business operations as much as possible. You are working hard to cultivate a positive team culture, client experience, and profitable aesthetic business. Let me ask you this, do...
Superior Client Experiences Through Customization
World technology leader, Apple, understands the value of customization. Just this year they announced their plan to focus more on crowdsourcing. Apple users will soon have the capability to design their user interfaces. And if that isn’t exciting enough, users will be...