2020 Growth Hack #4….Addition

In the last growth hack, we discussed deleting services. Now let’s consider whether you need to add any new services to your menu for 2020. Do you already have the basics covered- Botox/filler, IPL, Laser Resurfacing, Skin Tightening, Microneedling, & Peels? Once the basics are in place, you can begin to research new services that will round out your menu and add excitement for your team, clients, and bottom line! (Don’t forget to check out my earlier post about Buying New Equipment – it provides some helpful tips & considerations!)

Based on the Aesthetics Trend Report by #RealSelf, here are the Nonsurgical Cosmetic Treatments that had the highest interest growth by the end of 2019:

Emsculpt – 450% interest growth
Halo Laser – 64% interest growth
Hyaluronidase – 50% interest growth
CO2 Laser – 43% interest growth
Ultherapy – 39% interest growth
Sculptra Aesthetic – 29% interest growth
SculpSure – 21% interest growth
Bellafill – 17% interest growth
PicoSure – 12% interest growth
Accutane – 8% interest growth

I am curious if you plan to add any of these services (or another one not listed) to your aesthetic business this year? 🧐