HydraFacial recently announced their agreement to merge with Vesper Healthcare Acquisition Corp. The deal is expected to close in mid-2021. As part of the agreement, the company will be publicly listed on the NASDAQ, with an enterprise value of $1.1 Billion!*⁠ ⁠

What does this merger mean for your aesthetic business?

Here are my Predictions:⁠ ⁠

𝐏𝐫𝐨𝐬⁠:⁠ ⁠

+ More innovation and product offerings⁠ ⁠

+ Increased sales, product, and training support⁠ ⁠

+ Better Direct-To-Consumer (DTC) ⁠ Marketing, Advertising, & Brand Awareness⁠ ⁠

𝐂𝐨𝐧𝐬⁠:⁠ ⁠

– Market domination⁠ ⁠

– Competing tech can become obsolete⁠ as consumers prefer the “name-brand”⁠ ⁠

– Likely increase in product prices (both platform & consumables)⁠ ⁠

As HydraFacial is one of the most popular consumer choices for both skin and beauty already, I believe even more rapid growth is in store as a result of this merger. ⁠ ⁠

What are your thoughts on this merger? Share in the comments!⁠ ⁠

* Source Link: https://miinews.com/aesthetic-insights/post/brent-saunders-launches-1b-spac