Personalized Appreciation Is A Must For Your Aesthetic Business

by | Oct 28, 2020 | Experience, Operations | 2 comments

To create strong and loyal client relationships, you must invest in the relationship. When your clients observe you taking the time to think of and care about them, they will feel valued. And guess what? Strong client relationships + clients feeling valued = you waaaaaaay ahead of your competitors.⁠ ⁠

Don’t be the person who only reaches out when YOU want your client to purchase a new service or product offering. Nobody likes that person. ⁠ ⁠

However, everyone loves the person showing them genuine appreciation. Your clients make a decision every time they choose to pay you for their services and products. Building strong relationships with your clients not only increases their loyalty and retention, but it also makes choosing to support your business easy for them. Clients, now more than ever, need to know that you care and appreciate their support.⁠

 As you host your (virtual) open house, recognize top clients, and show clients you care, keep client appreciation at the forefront of your mind. Dedicate the next month to learning more about who your clients are, what they appreciate, and sharing little gifts with them. However, refrain from gifting a generic gift to every client. Plan gifts for each individual in a unique and caring way. Get ready because we are sharing a few fun appreciation gift ideas below!⁠ ⁠

-For the client who forgets their hairband at every appointment, grab some cute & comfy hair ties for their next appointment. I love the Elegant Hair Ring by Invisibobble or Slip Pure Silk hair ties at Nordstrom! ⁠ ⁠

-For the client who raves about their products at EVERY appointment, prepare a sample gift bag. Include generous samples of their favorite products as well as a few recommendations you think they’d love!⁠ ⁠

-For the earthy, all-natural client, go purchase cute little plants to give them the next time they come in. Trader Joes has the cutest little potted plants!⁠ ⁠

My G.R.O.W.T.H method is an easy tool to get to know your clients on a more personal basis.

Click the link to get this tool for FREE!⁠

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