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De-Mystifying The “Funnel”

De-Mystifying The “Funnel”

De-Mystifying The “Funnel” “Sales Funnels” can be an ambiguous term for business owners. It’s tossed around frequently with knowing nods, but do you actually know the ins & outs of funnels and the various types? I want you to visualize a real-life...
Are You Paying Too Much For Ad Spend?

Are You Paying Too Much For Ad Spend?

Are You Paying Too Much For Ad Spend? Paying To Much For Ad Spend? Unfortunately, this is a pretty prevalent practice within the aesthetic industry.⁠⁠It is easy to get wrapped up in marketing ads (Facebook, Instagram, Google, etc.) and believe you have to be running...
Performance Metrics 101 For Aesthetic Businesses

Performance Metrics 101 For Aesthetic Businesses

Performance Metrics 101 For Aesthetic Businesses Like many aesthetic business leaders, looking at your metrics consistently and understanding all of your KPIs may not be the highlight of your week. By reviewing your monthly reports, you can find hidden profit points,...
Helping Team Members Manage Mental Stress

Helping Team Members Manage Mental Stress

Helping Team Members Manage Mental Stress In the wake of the past year, millions of individuals globally are battling increased depression, anxiety, PTSD, and trauma. Most likely, members of your very own team are struggling with these same stressors.   The Harvard...

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