Did you know that spotlighting team members in your social media marketing helps your ideal clients connect and relate to your team members? ⁠
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What if you started offering social media spotlights as an incentive to your team? I don’t know about you, but I think this practice could make big things happen within your business. Here’s why⬇️⁠
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Your team members are passionate about growing their careers and clientele. What better way than with free marketing from the very business where they practice? By offering social media spotlights as an incentive, your team will be motivated to perform well, encourage clients to return, and share about your business.⁠
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You might choose to offer the incentive for team members who meet or exceed their individual KPIs. Or perhaps, when clients book an appointment requesting that specific team member. In every spotlight, have your team share a little about themselves. Ask them to discuss their favorite service/ products and even reveal their own before/ after pics from a service!⁠
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How do you feel about featuring team members on social media? ⁠